Why is Akshay missing from 'Joker' promotions?
His no-show has thrown up a lot of questions, but Farah clears the air.
"It's a strategy, please don't go by what you are reading in the papers, it's somebody trying to do mischief. It's a strategy we have adopted," the 47-year-old said in an interview.
Farah adds that the recent release of Akshay-Sonakshi Sinha-starrer 'Rowdy Rathore' is the primary reason behind Akshay's no-show.
"We have just seen a lot of them doing 'Rowdy Rathore' promotion, we didn't want our film to look the same. It's a very different film, it's a kids-friendly film. Our USP are the aliens and we want to play upon that," Farah said.
Meanwhile, Farah is happy to have produced a film like 'Joker' and said: "It's for kids. After a very long time you'll see a film where parents can take their kids and they don't have to worry that something will come now, a kiss or sex or violence. It's very clean and entertaining film," Farah said.
'Joker' also stars Sonakshi Sinha, Shreyas Talpade and Minissha Lamba and hits theatres August 31.
most watched right now
Madhuri Dixit and Huma Qureshi promoted their upcoming Bollywood film 'Dedh Ishqiya' in Mumbai, recently. Both Madhuri and Huma discussed the film, the characters and also how the film is different from the 2009 hit prequel, 'Ishqiya'.
Date 09-12-13, Duration 1:39, Views 459