Imran Khan plays Sriram Venkat
Born in the metropolis of Bangalore, Sriram is a laid-back, young architect. But he wants to spend all his time and his father's money having fun. He is thus a disappointment to the hardworking Venkat family due to his fun-loving and careless attitude - something he is indifferent to. His materialistic needs get the better of him as he betrays his girlfriend Dia, who he mistook for just another girl in his life. But a little push made him realize he had fallen in love with her! Against all odds Sriram makes the journey to find and re-claim his love, which leads him to a remote village in rural Gujarat. But it isn't easy for the charming urban lad to break out of his comfort zone and enter the gobar-smelling rural environment. Yet, he is determined to live through the extreme conditions and odd lifestyle to win her heart once again. Sriram thus exemplifies the poster-boy for today's youth as he seamlessly weighs out his needs against the greater good - something he learns to do the hard way.