8. I AM
What non K-Pop fans think:
The way to start a sentence describing what oneself is doing.
In K-Pop context:
A documentary film released internationally by SM Entertainment - home to K-Pop's biggest stars such as TVXQ, BoA, Girls' Generation and Super Junior - that centres around the SM Town Live World Tour in Madison Garden. With the singers from SM the first from Asia to stage a concert at the famed New York venue, it is no wonder that the movie drew massive attention from both fans and the media.
The film also featured behind-the-scenes footages from the concert, day-to-day life of the artistes as well as exclusive interviews. However, as it was a movie produced by the company themselves, scandals surrounding the members such as the TVXQ lawsuit and "Dancing King" Hangeng's departure from Super Junior were conveniently left out.